Bank also recognized as Runner-Up in ‘Best ESG Reporting’ category for Financial Institutions.
Mobilink Bank Strengthens Its Digital Banking Leadership
Karachi – November 11, 2025: Pakistan’s leading digital microfinance bank, Mobilink Bank has cemented its leadership in Pakistan’s digital banking landscape by winning the ‘Best Digital Banking Services’ Award in the microfinance category for the third consecutive year at the Annual Excellence Awards hosted by CFA Society Pakistan. The Bank was also recognized as the runner-up in the ‘Best ESG Reporting’ category amongst Financial Institutions in recognition of its strong performance and continued commitment to environmental, social, and governance (ESG) principles.
Mobilink Bank’s Digital Transformation Drives Financial Inclusion
The award celebrates the bank’s success in advancing financial inclusion and redefining the banking experience through its digital transformation strategy. Its robust digital ecosystem enabled millions to access secure and convenient financial services and set new industry benchmarks for customer experience and service excellence through initiatives like digital account opening, self-service kiosks, and digital SME financing and recent upgrade of the T24 core banking system to R23 – a first in the banking industry of Pakistan. Over the past year, the Bank has expanded its mobile wallets base to over 53 million accounts, which reflects growing consumer trust in its services, quality and reliability.
Mobilink Bank’s ESG Commitment Gains Recognition
In parallel, the Bank has strengthened its ESG agenda through impactful initiatives like the “Change to Sustain” program, which promotes renewable-energy financing, solarizes branches, and supports afforestation initiatives to reduce its carbon footprint.
Mobilink Bank’s D&I Strategy Empowers Women Entrepreneurs
Mobilink Bank’s Diversity and Inclusion (D&I) strategy continues to promote gender equity and empowerment through initiatives like the Women Inspirational Network (WIN), which fosters women’s participation in finance and entrepreneurship, and financial literacy for women. The Bank promotes gender diversity and inclusion at the workplace, and contributes significantly toward building a more inclusive, equitable, and sustainable financial ecosystem in Pakistan. Mobilink Bank’s WIN Incubator program has successfully incubated 33+ women-led startups, offering exclusive mentorship, networking and upscaling opportunities to them.
Leadership Perspective from Mobilink Bank
Commenting on the success, President & CEO, Mobilink Bank, Haaris Mahmood Chaudhary said, “We are deeply honored to receive back-to-back recognition from CFA Society Pakistan for our digital-first agenda. These awards inspire us to innovate further and help create a futuristic financial ecosystem that enables inclusive and sustainable progress for all, complemented by our ESG efforts.”
Mobilink Bank’s Continued National and Global Recognition
Over the years, Mobilink Bank has been recognized both nationally and globally for its leadership in digital innovation, sustainability, and using financial inclusion as a lever for economic progress. The bank sets a higher precedent for excellence and impact within Pakistan’s banking industry.
More information https://timelinenews.com.pk/mobilink-bank-wins-best-in-industry-banking-at-best-place-to-work-pakistan-awards-2025/
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About Mobilink Bank
Mobilink Bank is Pakistan’s leading digital microfinance bank, focused on financial inclusion for individuals and small businesses. A subsidiary of VEON Ltd., it operates through its partnership with JazzCash, providing a wide range of digital financial services, including loans, deposits, and money transfers. The bank has over 50 million registered users and is known for its commitment to empowering women entrepreneurs through initiatives like the Women Inspirational Network (WIN) and promoting sustainable “green” financing.
Key aspects of Mobilink Bank
Parent company: It is a subsidiary of VEON Microfinance Holdings B.V., which is part of the global telecommunications company VEON Ltd.
Digital and fintech focus: The bank is Pakistan’s largest digital bank and is the financial backbone for JazzCash, one of the country’s leading fintechs.
Extensive network: It serves a large customer base through its network of 113 branches and over 274,000 branchless banking agents across Pakistan.
Mission and goals: Its core mission is to provide accessible and inclusive financial services to the unbanked and underbanked, especially women and micro-entrepreneurs.
Empowering women: A major focus is on women’s empowerment through tailored products, training, and financial access, with a goal of having 50% of its accounts held by women.
Green finance: The bank is committed to sustainability and supports climate resilience through its “Change to Sustain” program and other environmental initiatives.
Products and services: Services include microenterprise and other types of loans, cash management, home remittances, insurance, and various savings accounts.























