Zong Wins Gold at Dragons of Asia Awards 2026 for AI-Powered 5G Campaign
ISLAMABAD, October 17, 2026: Zong has secured Gold in Creative Excellence at the Dragons of Asia Awards 2026 in Kuala Lumpur, Malaysia, for its AI-powered 5G launch campaign, Aisa Hai Future.
The achievement marks another milestone for the Pakistani telecom operator, building on its success at the Dragons of Pakistan Awards earlier this year. The latest recognition places Zong’s campaign among the region’s notable marketing and communications initiatives.
The award-winning campaign, Aisa Hai Future, combines artificial intelligence, augmented intelligence and Pakistani creativity to present a forward-looking vision of the country’s digital future. Through a customer-focused narrative, the campaign highlights the potential of 5G and AI while connecting technological innovation with the aspirations of Pakistani audiences.
The recognition also reflects Zong’s efforts to strengthen its position as a future-focused, AI-driven digital brand. By integrating technology, innovation and data-led insights, the company aims to deliver more relevant customer experiences and create meaningful brand communications.
Commenting on the achievement, Hina Ali, Head of Marketing Communication at Zong, said the Gold award was a proud moment for the company. She emphasised that effective creativity begins with understanding audiences, their priorities and the ways a brand can become relevant to their lives.
Ali said Aisa Hai Future was designed to move beyond conventional telecom advertising by bringing together the possibilities of 5G and AI with Pakistan’s creativity and ambitions.
She added that the recognition reinforced the company’s belief that combining technology, consumer insights and a distinctive creative idea can produce communication that stands out in a competitive regional market.
Zong continues to invest in 5G, artificial intelligence and next-generation products and services as part of its vision for a connected, inclusive and future-ready Digital Pakistan.
Through initiatives such as Aisa Hai Future, the company aims to demonstrate how technology can expand opportunities and deliver more meaningful experiences for customers.